What's
in a Name? It's
what separates a Derby-Pie® from any other chocolate nut pie
BY SARAH FRITSCHNER, Food Editor
The Courier-Journal, 1992
Lawyer Don Cox boarded
an airplane at Standiford Field bound for Charlotte, N.C. Aware
that the plane contained a captive audience of Kentuckians, the
flight attendant came on the intercom with a request: Did anyone
on board have a recipe for Derby pie?
"Oh, miss?" Cox called her over to perform his duty as
the lawyer for Kern's Kitchen, the maker of Derby-Pie®. He informed
the flight attendant that Derby-Pie® is a registered trademark
for chocolate nut pie. Other people can't use the name; it's the
property of Kern's Kitchen.
"Our point is that there is only one source of Derby-Pie®,"
Cox says. "That's what a trademark is. If you want to make
a chocolate nut pie, you can make a chocolate nut pie, but nobody
can make a Derby-Pie® but Kern's Kitchen."
Annie Potts, the Kentucky-born star of television's "Designing
Women," found out about the trademark after she appeared on
a public television cooking show with a chocolate nut pie recipe
that she referred to as Derby pie. Cox told a court about Potts'
mistake. Kern's Kitchen sued the Public Broadcasting Service, Channel
15 and the producers of the show for damages. The parties settled
out of court for an undisclosed sum.
"It happens all the time," says Cox. People say Derby-Pie®
as shorthand for chocolate nut pie the way they say Xerox when what
they mean is copy or copier. When they do, and Cox hears about it,
he corrects them - nicely, curtly or in court, depending on the
seriousness of the infringement.
Trademarks protect the maker's right to use the name and protect
the consumer by guaranteeing that what he's purchasing is a predictable
item, made by the person who owns the trademark. If you buy something
called Derby-Pie® you know it's made by Kern's Kitchen and will
have walnuts and vanilla.
Chocolate nut pie, on the other hand, is a generic term for a pie
that might have walnuts and vanilla, or it might have pecans and
vanilla, or pecans and bourbon, or almonds and amaretto. If your
non-profit organization publishes a fund-raising cookbook and runs
a recipe for "Derby Pie" the president will likely get
a letter of reprimand - at least - from Cox.
Not so with modjeskas.
In Louisville, a modjeska is a candy made of soft marshmallow covered
with rich caramel.
It was invented by Louisville candy maker Anton Busath in 1883,
when the Polish actress Madame Helena Modjeska came here to perform
in Henrik Ibsen's play "A Doll's House." Another candy-making
family, the Bauers, started selling a similar "caramel biscuit"
in 1889. Others also copied the product, which can be found under
various names in shops around town.
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